“After searching for data on home décor styling trends, Assortment Styler was the only report with details on how Americans decorate their homes. The report gave us the competitive advantage across multiple titles of knowing the top home décor styles and historical and future trends.”
Customer satisfaction is a goal that all companies strive for. It is only by surveying the 95% of customers who do not actively complain about things that trouble them that companies can find and fix problems that have alienated consumers. Many unintrusive methodologies exist to contact customers in a positive way to assess their satisfaction and intention to return/repeat purchase.
Some of the mechanisms we can apply to customer satisfaction monitoring are:
- Email surveys
- Website surveys
- Outbound or inbound automated telephone calls
- Check reward based surveys
- Cash register receipt based survey invitations