How Will Tariffs Affect Your Business?

A Research Perspective on Pricing

A recent article in the New York Times referred to “tariff anxiety” as a potential factor in the global business slowdown. (NYT, 6/19/19). Walmart's Retail Link now incorporates a "cost change scenario" that enables vendors to input higher prices based on increasing tariff costs (Bloomburg,6/12/19).

How Do I Get Started Doing Market Research?

All You Need To Know

"We need to do some focus groups." That's a typical statement we hear when we get a call from a potential client. Sometimes a second question follows right away: "What does research cost?" Further discussion often reveals that the caller is inexperienced and that some education is in order. We're fine with that (it's our job to be the experts in research, not yours!)

Free Research Planning Tool

Design Research Releases Research Planning Tool

Good Research Results from a Good Plan

How to Waste a Trip to Bentonville, Minneapolis or Mooresville

Preparation Isn’t Enough – You Need Consumer Voices Behind You

How to Win Respect, Shelf Space and Market Share